I was thinking:
1. Merge for a sustainable, longer-term business model
2. Recognise leading firms' clients dissatisfactions and find ways to build their reputation, brand and capabilities to be considered as credible alternatives.
3. Specialise in niche expertise.
Are these good points?
Hope I'm not too late to the bandwagon! I'm currently applying to a mid-size law firm for a TC and one of the questions asks 'what's the biggest opportunity for mid-size law firms'. Would appreciate your replies as I'm currently stuck :(
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