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Message: <blockquote data-quote="Jessica Booker" data-source="post: 92528" data-attributes="member: 2672">I would try to align it to what the firm looks for in its hires or the firm’s values more broadly where possible, but still making sure you focus on your strengths - fitting to this shouldn’t be at the expense of showing your key strengths and your actual character. With a cover letter, remember the evidence is elsewhere (typically in the CV or online application form) so you don’t have to repeat matters that have already been described elsewhere.It’s not about claiming everything - it’s about what you think your key messages are based on the combination of your strengths and what the firm is looking for.</blockquote>

Verification: Our company is called, "The Corporate ___ Academy". What is the missing word here?

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