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Aspiring Lawyers - Interviews & Vacation Schemes
Commercial Awareness Discussion
How do different styles of law firm win clients?
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<blockquote data-quote="Matt_96" data-source="post: 35379" data-attributes="member: 1260"><p>I like this approach, it definitely makes sense to me and is quite informative. So thank you for chipping in! But I do have some follow up questions.</p><p></p><p>If it's a tendering process, how exactly does a firm get invited for tender? Does an in-house lawyer select a shortlist of firms on the basis of their reputation within the directories? Or do they have specialist tendering managers who are constantly on the look out for tenders in the fields in which the firm excels? I guess what I'm trying to say is that I can't believe there isn't some action that sets the whole process in motion from the firm's end. </p><p></p><p>I also agree on your points about consultancy and legal tech services being good USPs for law firms, but in the realm of big commercial firms which most of us on TCLA are looking at, neither of those things is that uncommon anymore. So with this in mind, how does an in-house lawyer differentiate between law tech or consulting services? Would it be the case that how useful they are depends on the industry you're working in and the specialisation of the law firm?</p></blockquote><p></p>
[QUOTE="Matt_96, post: 35379, member: 1260"] I like this approach, it definitely makes sense to me and is quite informative. So thank you for chipping in! But I do have some follow up questions. If it's a tendering process, how exactly does a firm get invited for tender? Does an in-house lawyer select a shortlist of firms on the basis of their reputation within the directories? Or do they have specialist tendering managers who are constantly on the look out for tenders in the fields in which the firm excels? I guess what I'm trying to say is that I can't believe there isn't some action that sets the whole process in motion from the firm's end. I also agree on your points about consultancy and legal tech services being good USPs for law firms, but in the realm of big commercial firms which most of us on TCLA are looking at, neither of those things is that uncommon anymore. So with this in mind, how does an in-house lawyer differentiate between law tech or consulting services? Would it be the case that how useful they are depends on the industry you're working in and the specialisation of the law firm? [/QUOTE]
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How do different styles of law firm win clients?
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