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Message: <blockquote data-quote="Naomi" data-source="post: 5812" data-attributes="member: 822">I’ve had that question in a mock interview and I raised points about:- market share- their USP/differentiator - the first mover advantage (my example was one of the first cold pressed juice companies in London) - their expansion strategy ie focused and relevant to the type of industry as they used crowdfundingGlad it was only a mock as those points could definitely be refined! But hope that helps</blockquote>

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