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Message: <blockquote data-quote="Ram Sabaratnam" data-source="post: 209656" data-attributes="member: 36738">Hiya [USER=8217]@Bloo[/USER]!I’d say the way you format the analysis will depend on what you're being asked to do (whether it's for a formal memo, an internal note, or even a client-facing email) but in general, I’d recommend using a mixture of subheadings, bullet points, and short explanatory paragraphs to make it both clear and easy to follow. The key is to avoid overwhelming the reader with long blocks of text, but still provide enough explanation so that the analysis is meaningful and not just a list.With SWOT analysis in particular, there's usually an implicit (or explicit) expectation that you’ll come to a view by the end, i.e. whether you’d advise the client to pursue the opportunity, or which of a few options you think is best. That’s why I’d always start with a short executive summary at the top of the document or section, so that your recommendation is clear from the outset. Just a few sentences that give your headline view, along with a snapshot of the rationale. After that, you can structure the SWOT itself using subheadings (Strengths, Weaknesses, Opportunities, and Threats), and under each one, use a few bullet points with 1–2 lines of explanation to flesh out your thinking. Here's just an example of a template:Executive SummaryGiven [brief context], I recommend that [Client] proceeds with [Opportunity], as the strengths and opportunities outweigh the potential weaknesses and threats. Furthermore, [Opportunity] outweighs the other options that the Client has considered.Strengths<ul> <li data-xf-list-type="ul">Strong brand recognition in the target market – this will give the client a competitive edge.</li> <li data-xf-list-type="ul">Solid existing infrastructure, allowing for low-cost rollout.</li> </ul>Weaknesses<ul> <li data-xf-list-type="ul">Limited internal experience in the relevant regulatory landscape.</li> <li data-xf-list-type="ul">Resource stretch: the opportunity would require diverting senior staff from core projects.</li> </ul>Opportunities<ul> <li data-xf-list-type="ul">Growing demand in the target sector – early movers may benefit from first-mover advantage.</li> <li data-xf-list-type="ul">Possible partnership with [X], which could de-risk the venture.</li> </ul>Threats<ul> <li data-xf-list-type="ul">Increased competition from [Y] entering the space.</li> <li data-xf-list-type="ul">Political uncertainty in [region], which may impact market stability.</li> </ul>If there are multiple opportunities to consider, you would follow a similar structure for the other options. I’d suggest two to four points under each heading, unless you’ve been told to provide a more in-depth analysis. You can also add an overall recommendation at the end, though sometimes it works just as well to bring that into the executive summary at the top. In terms of analysis,<a href="https://www.wordstream.com/blog/ws/2017/12/20/swot-analysis" target="_blank"> this article </a>might also be useful in thinking through the kinds of factors that typically come up in SWOT and PESTLE analysis.Hope that helps!</blockquote>

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