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Message: <blockquote data-quote="Abbie Whitlock" data-source="post: 225800" data-attributes="member: 42112">Hi!You're definitely thinking along the right lines! The key is to use your story to show why you and Macfarlanes are a good match, rather than just describing the firm back to them. They want to get a sense of who you are, what has shaped you, and how that connects to what makes Macfarlanes distinctive.A good structure tends to involve:<ol> <li data-xf-list-type="ol">A personal narrative: I'd pick 1-2 experiences that genuinely shaped your interest in law, and built your working style. This doesn't need to be dramatic - just something that shows growth, curiosity, initiative, drive, resilience, etc.</li> <li data-xf-list-type="ol">Link those experiences to Macfarlanes in a specific way: aspects such as values are important (e.g. long-term client relationships, individual responsibility early on, etc.). However, I would go further and connect your story to what the firm actually does as well. This could be: the "single office" model and collaborative culture, their private client work, complex and multi-disciplinary matters for entrepreneurial clients, etc. You should show them that you don't just want a training contract, but their training contract in particular</li> <li data-xf-list-type="ol">Make the connection feel natural and authentic: rather than listing attributes of the firm, try to weave them into your story in some way. Show how your experiences and interests led you towards the kind of work that Macfarlanes does, or the culture it offers.</li> </ol>I hope that helps as a starting point - best of luck with your application! <img src="data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7" class="smilie smilie--sprite smilie--sprite1" alt=":)" title="Smile    :)" loading="lazy" data-shortname=":)" /></blockquote>

Verification: Our company is called, "The Corporate ___ Academy". What is the missing word here?

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