Normal
Identify the graduate recruiters, identify the partner who is head of the grad scheme, go up and talk to them, be it an open day/ vac scheme you get, and find out what they like (i.e. ask: "what do you do to relax, or for fun?") Then - surprise, surprise - find a way to relate to them and share common interests. Most people look at life like it is some Rubik cube, in reality humans are humans. They just want a reason to think you are part of "their tribe", so give it to them. Birds of a feather flock together...