Hey, this is a great question! It can be very difficult to try connect yourself to firms, especially when legal experience is so difficult to come by. Often it is the case that your answers might be missing just one extra point or sentence.Good evening everyone. Does anybody have any advice on how to genuinely make a personal connection with facts about the firm and yourself? I find that I can get loads of stats and info about a firm, but it ends up reading like a shopping list in my answer. For example, with energy deals (I’m very interested in the sector), I usually make the connection with a firm’s excellence in a particular area to my heritage (APAC/ South Asia) and being interested in that region. But with more ‘drier’ deals or facts such as PE, real estate, M&A I struggle to find a meaningful personal connection beyond ‘I did a Forage programme on it’. Would be grateful for any tips![]()
You can make a good point e.g. "I am interested in x firm for their strength in Disputes", and then give the evidence for that. But the key is to then link this back to you.
Why do you find a firm's excellence in a specific practice area important? Take Disputes for example, you might enjoy work that is research intensive and strategic. Perhaps you've had experiences (not necessary legal!) that require such skills - that can provide a slight edge and make it much more personalised to you. Whenever writing the application, read it back and ask "why is that important to me?". This will help you stay on track, hope that helps somewhat!